
4 Steps to a Better SEO Strategy in 2019
After creating and implementing your business’ holiday marketing strategy, it’s time to prepare for the upcoming year by applying the SEO Services Packages.
Below are 4 steps to build a new SEO strategy.
1. Keyword Analysis
It all begins with an efficient keyword research. You need to understand the market for good keywords. What do you think are they looking for? Utilize those information to gauge your current organic search performances. Determine your achievable goals.
In order to know what keywords will work best for your campaign, use Google Keyword Planner.
2. 2018 Campaign Performance Analysis
Compare your 2017 performance to the 2018 one. What are the keywords that helped you gain more traffic last year? Use this information as baseline performance. Use this to identify reasonable objectives.
The performances of your unique pages and keyword themes can help you focus on the most important areas.
3. 2019 Goals
What do you want to achieve this coming year? Without any goal, your strategy and techniques are directionless. Use the S.M.A.R.T. framework in setting your goals and objectives. 3 to 5 SEO goals are good starting points. Setting too much can be quite overwhelming, and can lead you to various directions.
4. Defining SEO Strategy
What kind of strategy you want to implement to achieve your goals? If you want to achieve good results, then make sure to strategize well. Do what works well for you.